BLOOMSBURY BAKERY & MARKET
- Researched unique grocery stores and demographic
- Developed project objectives
- Outlined rebrand design elements
- Collaborated with Art Director on a cohesive brand
- Printed and assembled model packaging
- Directed photo shoot.
Boyer's Market becomes Bloomsbury Bakery & Market in this conceptual rebrand. Bloomsbury Bakery & Market resembles that of a sophisticated street market, having a more European influence. The name "Bloomsbury" gives this appeal, and the name origin comes from an area in London, England. The goal is to make the store a welcoming and relaxing atmosphere for an enjoyable shopping experience. The rebrand includes a complete identity package, an ad campaign, and packaging.
Product photos by CB Design. Ad photos by iStockPhoto. Mockups by GraphicBurger.